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For many real estate agents, most of their earnings come from gross commission income. But what is GCI, and how does it affect your overall income as an agent? In this article, you’ll learn how to measure, track and increase your GCI so you can grow your business.  What is Gross Commission Incom...

There’s one thing every single new real estate agent has to deal with when they’re just getting started—lead generation. And while it would be great if someone handed your first client to you right along with your brand-spanking new real estate license, it just doesn’t work that way.   ...

According to recent studies by the National Association of Realtors, 43 percent of potential buyers go online to browse for homes first before they contact an agent. Ninety-seven percent shop online for a home at some point in the shopping process. If those numbers don't scream optimize your marketi...

Have you ever wanted to sell luxury homes in Atlanta? How about mansions in Alpharetta? If you're here, it means you must be interested in finding out how to get your real estate license in Georgia. I can tell you right now that there's never been a better time to get into the real estate industry! ...

Do you dream of giving tours and selling mansions in Kansas City? Maybe you're looking to sell family homes in beautiful Overland Park. Since you've made it here, you must be thinking about getting your Kansas real estate license. And in that case, I have some great news for you. There's never been ...

Ever feel like you’re lost in a sea of agents with no way to stand out and expand your real estate business? Real estate is a huge market, and it can feel really crowded at times. What you need are some tried and true strategies for growth! In this article, we’re breaking down eight ways to g...

Have you ever wanted to sell the most luxurious townhouses in Des Moines? What about giving tours of mansions in Cedar Rapids? Considering you've found your way to this page, you must be considering getting your Iowa real estate license. Assuming that's correct, I have some excellent news for you. T...

Do you want to sell luxury homes in Little Rock? Have you dreamed of showing the nicest condos for sale in Bentonville? Since you've found your way here, you must be considering getting your real estate license in Arkansas. And I have some great news for you. There has never been a better time to ge...

Following up with potential clients is hands-down one of the most essential things you must do as a real estate agent. Do not pass go. Do not collect $200. DO make time in your schedule to follow up with real estate leads.   But why is following up such a big deal? According to the National Ass...

Having a stand-out, personally branded website for your real estate business is a must. But where do you begin? How do you build a real estate website? Here at SERHANT., we recommend turning to a professional, who can take the entire project off your hands and present you with a beautiful, personall...