Click to watch OWNING MANHATTAN only on Netflix. Season 2 Coming Dec 5.
ABOUT RYAN SERHANT
FOUNDER, ENTREPRENEUR, PRODUCER, PUBLIC SPEAKER, BESTSELLING AUTHOR, STAR OF MULTIPLE TV SHOWS, AND CHIEF EXECUTIVE OFFICER OF SERHANT.
Ryan Serhant is one of the most successful and well-known real estate brokers in the world and he is credited with innovating and changing how real estate is sold. He is the founder and CEO of SERHANT., a multidimensional real estate brokerage that sits at the intersection of media, entertainment, education, and technology. Ryan is an award-winning innovator, entrepreneur, producer, author, public speaker, educator, content creator, and star of multiple TV shows, including the two-time Emmy-nominated Million Dollar Listing New York and star and producer of Netflix’s first NYC-based real estate reality show, Owning Manhattan.
Prior to SERHANT., for more than a decade, Ryan led the #1-ranked residential real estate sales team in New York City. In September 2020, during the height of the pandemic and amid uncertain market conditions, Ryan launched SERHANT., a next-generation real estate brokerage built as a content-to-commerce ecosystem, with a vision to change the way real estate is viewed, bought, and sold. SERHANT.’s flywheel model spans its award-winning in-house film studio, tech-enabled edtech subsidiary SellIt.com, and the S.MPLE AI platform, creating scalable customer acquisition across brokerage, education, and content creation.
Since then, the firm has solidified its position as one of the fastest growing and top real estate companies in New York City, now operating in 11 states and Washington D.C., and has become the most-followed real estate brand in the world, amassing over 8 million followers across all social platforms, and a critically acclaimed Netflix-series.
Under Ryan’s leadership, SERHANT. has grown to more than 1,000 agents and over 100 full-time employees. The firm approaches real estate with a business model flywheel that includes content,
community, pop culture and commerce – and SERHANT. received the prestigious industry award as the 2025 Inman Most Innovative Brokerage. The firm is headquartered in Manhattan and has a 15,000-square-foot headquarters in the heart of SoHo called ‘SERHANT. House,’ which was designed to be the real estate brokerage office of the future and serves as part office, part creative studio, and part clubhouse.
REAL ESTATE ENTREPRENEUR
Over the course of his career, Ryan has closed more than $15 billion in sales. He has represented clients record-breaking deals nationwide, including the sale of the most expensive home ever sold in the state of Florida.
Ryan is on an ongoing mission to revolutionize and modernize the real estate industry, give back, and share his formula for success to enable and motivate others. He is the author of three best-selling books, Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine and Big Money Energy: How to Rule at Work, Dominate Life, and Make Millions, and Brand It Like Serhant: Stand Out From the Crowd, Build Your Following, and Earn More Money. Following the release of his first book, Ryan developed the Sell It Like Serhant digital course and education platform, now called SellIt, to teach others how to master the art of sales to succeed in any profession.
COMMUNITY LEADER
Central to Ryan’s beliefs is the SERHANT. vision of giving back and to his personal commitment as CEO to amplifying others’ success. These commitments focus on bettering housing equality, health, and the city of New York with dedicated donations to the Coalition for the Homeless, Feeding America, the Ali Forney Center, the American Cancer Society, the NYC Sanitation Foundation, and Project Sunshine. In 2021, Ryan was named the national ambassador for the American Cancer Society’s “Real Men Wear Pink” initiative, a campaign set for the month of October that enlists men to raise funds and awareness breast cancer research. In total, the 2021 campaign raised over $12 million. In 2023, Ryan was awarded the New York Philanthropic Impact Award by The Hollywood Reporter in recognition of his ongoing support for such organizations as City Harvest and the American Cancer Society.
PERSONAL LIFE
Ryan resides in Brooklyn with his wife Emilia and their daughter Zena.