SERHANT. Ventures Develops, Creates, and Produces Resources and Solutions.

Ryan Serhant's venture efforts include incubating, innovating, investing, and inventing solutions, services, and products that propel industries and the success of those within them. Beginning with education, continuing through FinTech and sports, and most recently the beverage space, Ryan Serhant is a sought after partner for visionaries and brands looking to disrupt.

The Sales Toolkit

The Serhant Way to sell more, earn more, and become the ultimate sales machine.

RLTY Capital

RLTY Capital is a real estate tech platform and specialty finance firm backed by Ryan Serhant. RLTY enables real estate agents, brokerages, and developers to secure commissions and funding upfront with a seamless, stress-free application process and no hidden fees.

Major League Pickleball

Mad Drops Pickleball Club is helmed by General Manager Zubin Mehta and a crazy juggernaut ownership group led by venture capital firm Good Alpha Industries along with Ryan Serhant, Super Bowl Champion Drew Brees, and others.

Blank Street Coffee

Founded in 2020, Blank Street Coffee offers high-quality, affordable coffee and food. With a focus on customer experience and ethical sourcing, the brand has quickly expanded from a single cart in Brooklyn to multiple locations in the U.S. and abroad.


The update offers a caffeine-free, sugar-free energy drink powered by Paraxanthine, a compound that provides focus and energy without the usual side effects like jitters or crashes. With a variety of natural fruit flavors, Update is revolutionizing the energy drink market.